Tuesday, July 17, 2007

The Ultimate Grooming Manifesto - Part I


Men's Grooming 101 - Part I
- So what’s your body worth? You’ve got one body to last all your life, and exercise and diet are only part of the deal. When you’re ready to bump your grooming up to the premium level, we’ve got what you’re looking for.
How much is your body worth to you?
How much time and money do you spend taking care of yourself?
We don’t mean the workouts and the eating right. We mean the real meticulous attention to detail that separates the no-more-tears-shampoo boys from the fully balanced conditioner men. We mean the commitment to respect your body and understand how it works.
The truth is, a man’s body is probably the greatest machine every created (besides the body of a woman, but appreciating that is a subject for another time). As we grow older, a man’s body changes – you know that much. But starting from about the time we enter high school, everything we do to our bodies has a lasting result. The kid gloves come off and the real consequences begin.